Have you ever heard of Zappos? For those that have not, it was founded by Nick Swinmurn in 1999 as an online shoe company. By 2000, reported revenue was $1.6 million, and in 2009 they were acquired by Amazon for a reported $1.2 billion.

What makes them stand out? They are known for their amazing corporate culture, with the  goal to “deliver wow”  and “happiness” to both customers and employees. And, they hired a “culture coach” to make it real.

“If we get the culture right, then everything else, including the customer service, will fall into place”.

Tony Hsieh – CEO Zappos and author of Delivering Happiness 

Delivering WOW and Happiness

At Zappos, they live the belief that by building people and a positive corporate culture, financial success is achieved.

Their 10 Core Values are:

  1. Deliver WOW Through Service and happiness
  2. Embrace and Drive Change
  3. Create Fun and A Little Weirdness
  4. Be Adventurous, Creative, and Open-Minded
  5. Pursue Growth and Learning
  6. Build Open and Honest Relationships With Communication
  7. Build a Positive Team and Family Spirit
  8. Do More With Less
  9. Be Passionate and Determined
  10. Be Humble

And, they have what they call 5 Structures:

  1. VISION:      What you’re doing
  2. PURPOSE:   Why you do it
  3. BUSINESS MODELWhat will fuel you as you’re doing it
  4. WOW and UNIQUENESSFactors that set you apart from others
  5. VALUES:     What matters to you

A PeopleTek client sent us the link about Zappos (see below), and we’re proud to share he told us “I thought of you when I saw this article about Zappos. I think it fits perfectly in some of your messages regarding management styles and corporate culture”.   We feel honored!

Are you part of an organization that builds people and promotes a positive culture, and as a result succeeds financially?

Read more about Zappos’s here.